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Mobile Media Content and Services for Wireless Communications

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Beschreibung

The proliferation of mobile media in recent years is an international phenomenon. Mobile communications are now moving beyond individualized voice to mass media content, creating new types of content that allow media companies and users to inte

Beschreibung

The proliferation of mobile media in recent years is an international phenomenon. Mobile communications are now moving beyond individualized voice to mass media content, creating new types of content that allow media companies and users to inte

Produktdetails

Einband

Taschenbuch
Erscheinungsdatum

03.11.2005
Herausgeber Groebel Jo + weitere
Verlag Taylor and Francis

Produktdetails

Einband

Taschenbuch
Erscheinungsdatum

03.11.2005
Herausgeber
Verlag Taylor and Francis
Seitenzahl

280
Maße (L/B/H)

22,9/15,2/1,5 cm
Gewicht

410 g
Sprache

Englisch
ISBN

978-0-8058-5880-8
Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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  • Produktbild: Mobile Media
  • Produktbild: Mobile Media

  • Contents: J. Groebel, E.M. Noam, V. Feldmann, Preface. Introduction. Part I: Technology and Infrastructure Models.T.X. Brown, How Can Anyone Afford Mobile Wireless Mass Media Content? M. Meckel, Always-On Demand-The Digital Future of Communication. K. Goldhammer, On the Myth of Convergence. J. Lawrence, Automotive Telematics: Is It Time for a Renaissance or an Obituary? Part II: Content Models.B.M. Compaine, Are There Content Models for the Wireless World? J. Kelly, Design Strategies for Future Wireless Content. J.V. Pavlik, S. McIntosh, Mobile News Design and Delivery. V. Feldmann, Mobile Peer-to-Peer Content and Community Models. J. Carey, Content and Services for Next Generation Wireless Networks. Part III: Business Models.B. Thorngren, Profitable at Any Speed? C.F. Maitland, Mobile Commerce Business Models and Network Formation. J. Alleman, C. Swann, Mobile Communications Business Model in the United States. S.M. Chan-Olmsted, B-H. Chang, Mobile Wireless Strategy of Media Firms: Examining the Wireless Diversification Patterns of Leading Global Media Conglomerates. Part IV: Policy Models.Y. Benkler, Exclusive Rights in Information and Mobile Wireless Mass Media. K.R. Carter, 3G or Not 3G: The WiFi Walled Garden. J. Liebenau, Emergency Communication Needs: Mobile Content. E.M. Noam, Access of Content to Mobile Wireless: Opening the "Walled Airwave". Part V: Outlook.J. Groebel, Mobile Mass Media: A New Age for Consumers, Business, and Society?